KIRO’s coverage of the 42nd Annual Seattle Pride Parade on Sunday drew significantly more views to the station’s on-air, online and mobile platforms than the 2015 event. KIRO, Cox’s CBS affiliate in Seattle, delivered a Livestream of the parade in its entirety, produced a one-hour special that aired at 11:30 p.m., and provided live coverage […]
KIRO’s coverage of the 42nd Annual Seattle Pride Parade on Sunday drew significantly more views to the station’s on-air, online and mobile platforms than the 2015 event.
KIRO, Cox’s CBS affiliate in Seattle, delivered a Livestream of the parade in its entirety, produced a one-hour special that aired at 11:30 p.m., and provided live coverage on KIRO and Facebook.
According to the station, Livestream views more than doubled year-to-year, and KIRO’s Facebook Live coverage reached 600,000.
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