KING, Seattle’s NBC affiliate owned by Tegna, announced that Jay Yovanovich is the new director of marketing for both KING and independent KONG. Yovanovich comes to KING from WRAL-WRAZ, the NBC-Fox duopoly in Raleigh,N.C., where he was at times promotion producer, promotion manager and director of marketing. “I’m thrilled to lead the marketing efforts of […]
KING, Seattle’s NBC affiliate owned by Tegna, announced that Jay Yovanovich is the new director of marketing for both KING and independent KONG.
Yovanovich comes to KING from WRAL-WRAZ, the NBC-Fox duopoly in Raleigh,N.C., where he was at times promotion producer, promotion manager and director of marketing.
“I’m thrilled to lead the marketing efforts of one of the greatest stations in the country,” said Yovanovich.
“I’ve always admired KING’s legendary news tradition and stunning creative content,” he added. “It will be an honor to work with such an incredible brand on all platforms.”
Prior to WRAL, Yovanovich held promotion producer and creative services manager roles with stations in Pittsburgh and Charleston.
In his career thus far, Yovanovich has won four Gold Promax Awards and several Mid-South Emmy Awards.
“We have the great fortune of hiring an immensely talented marketing executive like Jay,” said Jim Rose, KING’s general manager.
“He fully understands the legacy of the KING 5 brand, steeped in our journalistic roots and community service combined with a passion for our business.”
Although Yovanovich is from the New Jersey, he’s a Blue Hen, a graduate of the University of Delaware.
Here are a few promos from Yovanovich’s Vimeo page.
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