Nebraska Broadcasters Association member radio and TV stations came together last Friday to hold flood relief drives that yielded $441,919 in donations to the American Red Cross. “This couldn’t have happened without the voluntary efforts of countless people from amongst our station membership,” said Jim Timm, NBA’s president.
Last Friday, the statewide #NebraskaStrong Drive for Flood Relief led by the Nebraska Broadcasters Association (NBA) member radio and TV stations resulted in $441,919 in donations to the American Red Cross to aid the victims of the historic flooding in Nebraska and southwestern Iowa.
Major contributions to the drive included $25,000 each from Ameritas and Black Hills Energy, $20,000 from the Nebraska Broadcasters Association, $10,000 each from KETV and Gray Television, and $5,000 each from KMTV/The Scripps Howard Foundation and Citadel Communications.
Gov. Pete Ricketts, who fielded donor phone calls during the event along with First Lady Susanne Shore and Sens. Deb Fischer and Ben Sasse said: “Thank you to the numerous individuals and businesses across the state who stepped up to support flood relief for their fellow Nebraskans on #NebraskaStrong Day. Susanne and I also want to thank the Nebraska Broadcasters who have led this effort and done an incredible job of helping keep people safe throughout the flooding. The road to recovery will be long, but together we will pull through this and rebuild bigger and better than before!”
“This couldn’t have happened without the voluntary efforts of countless people from amongst our station membership,” said Jim Timm, NBA’s president.
In addition, KETV, Hearst’s ABC affiliate in Omaha, worked with The Salvation Army to raise more than $57,000 on Monday, March 18.
The following day a donor matched the full amount bringing the total to $114,000.
On Wednesday, March 20, KETV partnered with the American Red Cross for the first of two phone banks, raising $48,678 for local flood relief.