WROC’s Hispanic Coverage Earns Governor’s Recognition

Hispanic Heritage Month runs from mid-September to mid-October. During that time, WROC, Nexstar’s CBS affiliate in Rochester, N.Y., produced and aired special stories each Monday during its 5:30 p.m. news and a half-hour special, Hidden History: Celebrating Hispanic Heritage, which aired on three occasions during the month.

For WROC’s news coverage of Hispanic Heritage Month and its commitment to the fair representation of Hispanics, New York Gov. Andrew Cuomo presented the station with a proclamation that read in part: “It is fitting that all New Yorkers share in the events that highlight the extensive legacy of accomplishment, success, and abundantly rich Latino customs and traditions ….”

“This is truly an honor, and the credit goes to our entire news team,” said Wendy Bello, WROC’s general manager. “Our Hispanic Heritage initiative is a collaboration of impactful stories celebrating the proud heritage of Hispanic culture and its influence in the Rochester community.”

Nexstar Broadcasting Group is looking for an exceptional General Manager to lead WXIN (FOX), WTTV (CBS), and digital operations in Indianapolis, Indiana DMA #25. The Nexstar Media Group is TVNewsCheck’s Station Group of the Year for 2019.

The stations present a rare dynamic as a Big 4 television duopoly in a top 25 market. The stations produce over 90 hours of local content each week. Indianapolis is a highly competitive market with more than a million TV households and five news-producing television stations. In a 24/7 news town, the powerful WXIN/WTTV duopoly leads the market in ratings, revenue and community service.