The holiday season will be a bit brighter for those in need, thanks in part to two WPTV community initiatives.
In November, WPTV held its 35th annual Bill Brooks’ Food for Families Food Drive. The successful six-week-long event included four all-day drives and multiple collection sites throughout The Palm Beaches and Treasure Coast. All food collected was distributed to families in need in Palm Beach, Martin, St. Lucie, Indian River and Okeechobee counties.
In addition to on-air promos and newscast mentions, WPTV created multiple social posts to increase engagement and awareness. This year’s total was 177,160 pounds of food.
#WPTVFoodForFamilies happening right now! During your lunch break, stop by, and drop off your items:1100 Banyan Blvd. West Palm BeachCleveland Clinic Martin Health@SouthFloridaFairAshleigh Walters Mike Trim WPTV Kahtia Hall South Florida Honda Dealers
Posted by WPTV on Friday, November 22, 2019
On Dec. 13, WPTV conducted an all-day toy drive, with the toys be distributed by the United Way of Palm Beach County to local children in need.
Toy Drive update with the United Way.
Posted by WPTV on Friday, December 13, 2019
“We are so proud of the outpouring of support from the community during the 35th annual WPTV Food for Families Food Drive and 4th Annual Toy Drive,” says Lloyd Bucher, WPTV’s general manager.
“More than 177,000 pounds of food and more than 3,000 toys have been donated by members of our community and distributed to help those in need. These initiatives are incredibly important to WPTV and our community, and the giving nature of our viewers makes a tremendous difference.”
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