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PAUL GREELEY 817-578-6324 | PAUL@NEWSCHECKMEDIA.COM | @TVMarketShare

Nexstar To Air New Year’s Eve Special From Dallas

Nexstar Media is co-hosting a New Year’s Eve special with KXAS, the NBC O&O in Dallas, that will air across 21 Nexstar markets throughout Texas, Louisiana, Arkansas, Kansas, Missouri, and Oklahoma reaching nearly eight million U.S. households. This is the third annual exclusive programming partnership between Nexstar and KXAS.

by Paul Greeley December 31, 2019 1:14 EST

Nexstar Media is co-hosting a New Year’s Eve special with NBC-owned KXAS Dallas, that will air across 21 Nexstar markets throughout Texas, Louisiana, Arkansas, Kansas, Missouri and Oklahoma reaching nearly eight million U.S. households. This is the third annual exclusive programming partnership between Nexstar and KXAS.

Lone Star NYE Live, an hour long special, with air tonight starting at 11:30 CT. Local viewers may access a live stream of the Dallas New Year’s Eve programming special on their participating local station’s website as early as 9 p.m. to 11:30 p.m. CT, depending on the station.

Fireworks will begin at midnight CT, as the Dallas city skyline lights up with more than 4,000 pyrotechnic special effects ignited from various levels of Reunion Tower.

Tim Busch

“We are thrilled to once again partner with NBC 5 for the third consecutive year of Lone Star NYE Live and Over the Top NYE fireworks spectacular from the iconic Reunion Tower,” said Tim Busch, president of Nexstar Broadcasting, Inc.

“As the country’s largest local media group, Nexstar is focused on delivering exclusive local programming that informs, entertains, and enriches the daily lives of our viewers. We look forward to bringing people together this holiday season to experience the excitement of the New Year with our New Year’s Eve programming special, live from Dallas — the home of Nexstar Nation. We are proud to share this New Year’s Eve tradition with our audiences throughout Texas and the millions of viewers in the surrounding states throughout the Southeast and Southwest.”

Tom Ehlmann

“Lone Star NYE Live! provides our viewers a real-time countdown celebration and experience to ring in 2020 on New Year’s Eve,” said Tom Ehlmann, KXAS’ general manager.

“We are thrilled to continue this tradition with our partners at Reunion Tower, Texas Live! and the Nexstar Media Group this year.”

 

 

 

Here is a list of stations carrying Lone Star NYE Live:


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Tags: advertising, Arkansas, Dallas, Kansas, KXAS, local news, Lone Star NYE Live, Louisiana, Market Share, marketing, Missouri, NBC, news marketing, news promotion, Nexstar, Texas, Tim Busch, Tom Ehlmann, TVNewsCheck

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