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PAUL GREELEY 817-578-6324 | [email protected] | @TVMarketShare

WPIX Promo Salutes New York City’s Very Own Heroes

WPIX, Scripps’ CW affiliate in New York City, created a 90-second music image spot as a tribute to first responders, city workers and the courageous healthcare workers by re-working its station anthem, We Are New York’s Very Own.

by Paul Greeley April 20, 2020 11:23 EDT

WPIX, Scripps’ CW affiliate in New York (DMA 1), created a 90-second music image spot as a tribute to first responders, city workers and health care workers by reworking its station anthem, We Are New York’s Very Own.

New York City continues to be the center of the coronavirus crisis in the U. S.

Dave McDonald

As of this writing, there are more than 130,000 cases and the death toll is approaching 9,000 in the city.

“We got the band back together,” wrote Dave McDonald, the station’s promotions manager.

“Alistair McDonald, Emma Converse, Aaron Gant, Mark Agent and the team at Warner Chappell Production Music re-wrote the lyrics and turned it into a salute to the brave folks on the city’s front lines of the coronavirus fight.”


TVNewsCheck’s offer to post free classifieds on its MediaJobCenter job board during the month of April has resulted in more than 50 ads at this writing. We can display only 30 of them on the home page at any given time, but to see all of them, scroll down to the bottom of the displayed ads and click on MORE/SEARCH JOBS. There are openings from large, medium and small markets in almost every category.

Tags: Aaron Gant, advertising, Alistair McDonald, branding, coronavirus crisis, creative services, creative services directors, CW affiliate, Dave McDonald, Emma Converse, journalism, local news, Mark Agent, Market Share, marketing, New York City, news marketing, news promotion, Scripps, TVNewsCheck, Warner Chappell Production Music, We Are New York's Very Own, WPIX

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