Nearly 1,600 structures have been destroyed and one person has died in wildfires in Santa Cruz and Monterey County. The fires have consumed 269,919 acres and local residents continue to be displaced.
KSBW, Hearst’s dual NBC-ABC affiliate in Salinas, Calif.; Estrella TV Costa Central; and the American Red Cross of the Central Coast partnered on a disaster relief drive on Tuesday, Sept. 22, that raised $140,817 to support people impacted by the devastating wildfires in California and on the Central Coast.
The stations aired messages throughout the day and aired coverage during each edition of KSBW Action News 8, requesting donations. All funds go directly to the American Red Cross to benefit those affected.
Donations came in from individuals, companies and organizations who generously gave money to help those in need.
Nearly 1,600 structures have been destroyed and one person has died in wildfires that have scorched hundreds of thousands of acres in Santa Cruz and Monterey County.
The fires — the CZU Lightning Complex fire, River fire, Carmel fire and Dolan fire — have consumed 269,919 acres and local residents continue to be displaced.
“We are honored to have partnered with the American Red Cross to help raise funds for our neighbors who were greatly affected by the wildfires,’” said Laura Williamson, KSBW’s general manager.
“We extend our deepest gratitude to our viewers and community partners for joining us in this endeavor.”
“We couldn’t be more grateful for the donors whose generous support is making a difference for the many people so tragically affected by these wildfires,” said Michele Averill, the CEO of American Red Cross of the Central Coast.
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