There’s so much uncertainty and controversy about students returning to school. How is your station covering the return to school for students? How is your station promoting that coverage? However they go back, how do you have their back?
Everything is different about going back to school.
Even the term has new meaning. “Back to school” implies a return to normal. That students will be on site, physically in the classrooms. For some, that may not be true this year, much like it wasn’t true so much last year.
There’s so much uncertainty and controversy about students returning to school.
Are masks mandatory? Are vaccinations mandatory for teachers? What about in-class vs. remote learning?
And depending on where schools are located — the state, the county, the city or town — the rules may be different.
And depending on the location, schools may already be open, while in other locations, plans are still being formulated.
How is your station covering the return to school for students? How is your station promoting that coverage?
I can’t think of a time in my life when the simple idea of students ending their summer vacation and going back to their education has been so uncertain.
This Walmart spot from 2020 captures the every changing world of back to school these days. However you go back, we’ve got your back.
Here’s a spot from Baltimore City Public Schools where the students promise that this time around, they will be prepared for the unexpected.
Here’s a story by WHAS, Tegna’s ABC affiliate in Louisville, from Aug. 11 that addresses some of the issues related to going back to school there.
Here’s a story by WFSB, Meredith’s CBS affiliate in Hartford, Conn., from Aug. 9 asking if students and parents are ready for school.
Here’s a back to school promo by WDAM, Gray’s NBC-ABC affiliate in Hattiesburg, Miss., that asks, how normal will the school year be?
And here’s a promo from WTLV and WJXX, Tegna’s NBC-ABC duopoly in Jacksonville, Fla., branded as First Coast News, that promises you’ll go back to school smarter.
So tell me about your station’s back to school coverage.
However they go back, how do you have their back?
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