WDRB Adding Hour-Long Newscast Weekdays At 5
May 13th, 2019 by Paul GreeleyWith the addition of WDRB News@5, WDRB will produce 9.5 hours of local news on weekdays, and 64 hours of local news a week. “We will be adding six to eight new people, taking our newsroom to over 100 people, the largest television, radio or newspaper newsroom in Kentucky,” said Bill Lamb, WDRB’s general manager.
Tonight On PBS, The Migrant Workers Behind California Wines
May 13th, 2019 by Paul GreeleyWith immigration raids across the state and increasingly strict enforcement at the border, Napa’s growers and labor contractors are facing a severe labor shortage. “If you go out and spend a season in the vineyards to be able to appreciate the man or the woman who is farming those grapes, at that point, you will have true wine appreciation,” said Vanessa Robledo, a wine entrepreneur.
WCAU-WWSI Hosting Philadelphia Democratic Mayoral Debate
May 10th, 2019 by Paul GreeleyWCAU and Telemundo62, owned by NBCUniversal, are hosting the The 2019 Democratic Debate for Philadelphia Mayor in partnership with The Philadelphia Inquirer and AARP Pennsylvania on Monday night at 7.
WDAF ‘Weather Story’ Promos Are Different
May 10th, 2019 by Paul Greeley“Too often, we are promoting our technology and not our people,” said Danielle Ray, the creative services director at WDAF. “Every station has great technology, but our people set us apart and how they tell the ‘weather story’ is different. That was our inspiration for these promos.”
KAUZ-KSWO Guilty Of First-Alert Weather Coverage
May 9th, 2019 by Paul GreeleyRob Thomas, marketing director at KAUZ Wichita Falls, Texas, shared a recent promo that I think makes great use of on-air examples as evidence to back up claims of being the first alert station. I believe that sometimes TV station creative services ought to think of themselves as lawyers in front of a jury, trying to convince them that your station is guilty of great coverage. Show me the evidence.
WPIX Goes To Central America To Document Immigrants’ Stories
May 8th, 2019 by Paul GreeleyWPIX, Tribune’s CW affiliate in New York City, sent a news crew down to three countries in Central America, Honduras, El Salvador and Guatemala, to report what conditions are like there. WPIX reporter Cristian Benavides and photographer Kenneth Pelczar spent a week there in late April. Benavides and Pelczar did live reports from the ground while there and, on their return, are sifting through all the material they gathered for a series of reports on WPIX’s newscasts titled, Trapped in the Triangle.
Uncovering Toxic School Water Earns WTVF National Headliner Award
May 7th, 2019 by Paul GreeleyThe investigation, Toxic School Water, revealed that officials in Metro Nashville Public Schools were keeping test results showing toxic lead in schools’ drinking water from parents, principals and the public.
Watch Winners Of Wisconsin Broadcasters Association Awards
May 7th, 2019 by Paul GreeleySince 1951, the Wisconsin Broadcasters Association is the only trade association which supports, promotes and represents all radio and television broadcasters in Wisconsin. The WBA’s membership is composed of 95% of all radio and televisions stations in Wisconsin, as well as associate member companies who provide services to the state’s broadcasting industry.
WEAU Turns Record Snow Into A Marketing Opportunity
May 3rd, 2019 by Paul GreeleyEau Claire, Wis., about 90 miles east of Minneapolis, broke the record for the most snowfall in February with 53 inches. Andrew Felix, promotion and creative services director at Gray’s WEAU, the NBC affiliate there, saw it as a marketing opportunity.
Watch Winning Society of Professional Journalists Awards
May 2nd, 2019 by Paul GreeleyWatch winning examples from KPRC Houston; WDIO Duluth; KARE Minneapolis; WVUE New Orleans; WTHR Indianapolis; KCCI Des Moines; KDVR Denver; and KNTV San Francisco. The Sigma Delta Chi Awards date back to 1932, when the Society of Professional Journalists (then called Sigma Delta Chi) first honored six individuals for contributions to journalism.