WTAE Smashes 2,365-Pound Pumpkin For Charity
October 26th, 2021 by Paul GreeleyWho doesn’t want to see what happens when a 2,365 pound pumpkin, the largest grown this year in North America, is dropped 130 feet to the ground?
Stars Align For Stephen Arnold Music, Cox’s WFXT And WHBQ
October 25th, 2021 by Paul GreeleyThe professionals at Stephen Arnold know news music. The creatives at Cox’s TV stations in Boston and Memphis, not so much. The two groups found the perfect collaborative synergy with Stream, a new news music package both stations are using.
Scripps Literacy Campaign Distributing 200,000 Books To Kids
October 20th, 2021 by Paul GreeleyThe national If You Give a Child a Book… campaign will distribute more than 200,000 books to kids in low-income households across the country this school year.
KOAT Launches ‘KOATs For Kids’ Donation Drive
October 19th, 2021 by Paul GreeleyThe coldest temperature recorded in Albuquerque was minus 50 degrees in 1951. So New Mexican children need warm coats to be winter weather ready. And KOAT, Hearst’s ABC affiliate there, is helping with itsannual KOATs for Kids coat drive that starts this week.
KSWB’s Two-Minute Super News Tease Drives Ratings
October 18th, 2021 by Paul GreeleyKSWB San Diego took advantage of people watching a Fox network program to topically promote its late news and the next day’s morning news. The results were impressive.
The Great Debate About Local TV’s Recruitment Challenge
October 15th, 2021 by Paul GreeleyTy Carver’s “Open Mike” opinion piece, Local TV Faces ‘The Great Resignation’ on TVNewsCheck on Oct. 8 started quite the debate. Here I respond specifically to some of Carver’s observations in his op-ed.
KDKA Turkey Fund Celebrates 40 Years Of Helping Local Families
October 13th, 2021 by Paul GreeleyCBS O&O KDKA Pittsburgh is launching its Turkey Fund on Wednesday, Oct. 13, marking the 40-year anniversary of providing food for local families during the Thanksgiving holiday.
Devlin Design Sweeps Set Design Category At Promax Awards
October 12th, 2021 by Paul GreeleyDevlin Design Group captured the Gold and Silver Awards in the Set Design category at this year’s Promax Local Awards.
WFTV Lets It Snow In Orlando For Nationwide PSA
October 11th, 2021 by Paul GreeleyOn the hottest day of the year, WFTV made it snow in Orlando. “We had neighbors coming out and saying, whoa, what is going on, is this snow in Florida?” says Anthony Cervantes, WFTV’s director of retail services.
WLS Celebrates Return Of Chicago Theater And Performing Arts
October 8th, 2021 by Paul GreeleyChicago Live Again features highlights from Navy Pier’s event, including performances by Chicago Shakespeare Theater, the Black Ensemble Theater, Chicago Children’s Choir, and Broadway in Chicago’s Production of Disney’s Frozen Among Performances.