Earlier this week, Market Shared reported on WCAU’s new mobile radar truck, StormRanger10. WCAU is the NBC-Owned affiliate in Philadelphia. WCAU’s StormRanger10 is just the first in a fleet of mobile radar trucks that will be deployed by NBC-Owned stations in Dallas, and in Southern California and the Bay Area. While I did touch on […]
KXVA Remakes Itself Under Tegna In Abilene
If broadcasting were a baseball team and you were trying to keep a scorecard as to which broadcast company bought which station in which market over the past year or so, you might want to write it down in pencil and keep plenty of erasers on hand. Like KXVA, the Fox affiliate in Abilene, now […]
WBRZ Telethon Raises $185,000 For First Responders
WBRZ, the ABC affiliate in Baton Rouge, La., owned by the Manship family, raised more than $185,000 in an hour-long telethon, Unite for Our Heroes Telethon, on July 28. More donations continue to pour in, so the station expects that amount will grow to exceed $200,000. “Last night was one of the most rewarding experiences […]
WCAU’s New Million Dollar Weather Truck
It’s one mean million dollar set of wheels, the first-of-its-kind mobile Doppler weather radar truck, StormRanger10. Although WCAU, the NBC O&O in Philadelphia, officially announced the deployment of StormRanger10 yesterday, I came across a promo for it on Facebook in early July. One of the first comments was from the station’s VP of news, Anzio […]
New Program To Debut At NAB Small Market Television Exchange
A new speaker program focusing on innovative ideas, business plans or inspirational leadership strategies will debut at this year’s at National Association of Broadcaster’s Small Market Television Exchange in Phoenix Sept. 15-17. The first “MED Talk” will be selected by the NAB SMTE planning committee. “Motivate, Educate and Demonstrate, that’s what our five-minute MED Talks […]
WAFB’s Town Hall Meeting Airs Nationwide
WAFB, the CBS affiliate in Baton Rouge, La., is airing a town hall meeting Tuesday night that will be carried nationwide on the Bounce TV multicast network. Where Do We Go From Here, will air live and uninterrupted, starting at 7 p.m. CT, (8 ET), on WAFB, livestreamed on WAFB.com and on WAFB’s news app, […]
84 Years Of Experience Exits WRTV
When long-time employees leave a place of business, it’s bittersweet, especially after 40-plus years. While the feeling of permanence their presence brought to the work place will be missed, the lessons they pass on to their friends and co-workers will continue for years to come. What a feeling of accomplishment it must be to have […]
WAVY Debuts New State-of-the-Art News Studio
WAVY, Media General’s NBC affiliate in Norfolk, Va., revealed its new set this week. It features a streamlined, illuminated anchor desk and three large 3×3 monitor arrays to provide flexibility for every news application, according to the station. WAVY greatly enhanced its weather and traffic center, anchored by a 98-inch monitor and framed by WAVY’s […]
Ryan Beintema Named CSD At KWQC
KWQC, the NBC affiliate in Davenport, Iowa, owned by Media General, has named Ryan Beintema as the station’s creative services director, overseeing all station marketing, branding, and promotions. “I’m delighted that we were able to bring Ryan back to KWQC,” said John Mann, KWQC’s general manager. Ryan, a Quad City native, is an award-winning promotions […]
Tuesday Greetings From Montreal
I’m on vacation in Montreal with some members of my family, including my grandson, Lawson. Since none of this has anything to do with marketing, I’ve posted some my observations about our trip on my own personal blog, Paul Greeley’s World. You can see this morning’s post by clicking here. One funny grandson story: Lawson […]