It doesn’t matter the market size, location or affiliation, TV stations around the country are creating commercials for clients in their markets that mean business. We’ve been featuring the spots and stories and here are a couple sent to me from WDJT, the CBS affiliate in Milwaukee owned by Weigal Broadcasting. “I’ve recently taken over […]
Water Not Fit For A Dog, Claims WAND Investigation
It appears Flint, Mich., isn’t the only place in America with questionable drinking water. In the village of Chatham, just south of the Illinois state capital in Springfield, and a half hour from the town of Sweet Water, residents there say the water’s so bad, they won’t let their pets drink it. Residents say the […]
They Put Leeches On Their Face: KPHO’s Sweeps Story
It’s weird. It’s wacky. It’s downright medieval. In this sweeps story from KPHO, Meredith’s CBS affiliate in Phoenix, people are seeking medical treatment for a variety of ailments by using this worm with 300 teeth and 10 eyes to suck their blood. It’s right out of the Middle Ages. But if the sight of blood-sucking […]
Station Summit Sessions & Speakers Announced By PromaxBDA
What can station attendees at this year’s PromaxBDA Station Summit in Las Vegas expect on the one day of the conference totally dedicated to them, Thursday, June 23? Last week, we sat down with Rick Swanson, VP of marketing and programming at PromaxBDA, whose job it is to organize the activities on this special day. […]
WVUE Turns 5 Murrow Award Wins Into Marketing
WVUE, the Fox affiliate in New Orleans, won five regional Edward R. Murrow Awards in the small market television category for Region 7 that comprises Alabama, Arkansas, Louisiana and Mississippi. WVUE is owned by Louisiana Media Co. and operated by Raycom under a shared services agreement. The station used this distinction to create two news […]
WTXF Questions Priest’s Relationship With Former Secretary
An investigation into the relationship between a Camden, N.J., priest and his former secretary by WTXF, the Fox O&O in Philadelphia, has led the Diocese of Camden to open its own investigation into the priest’s behavior. WTXF’s Jeff Cole got a tip from a parishioner urging the station to take a look at where Father […]
Dana Carvey’s ‘Church Lady’ Makes ‘SNL’ Appearance
Isn’t that special? You bet it is. Dana Carvey’s Church Lady sat down to interview Donald Trump this past weekend on NBC’s Saturday Night Live. According to a review of the skit by The A.V. Club, an entertainment website, “if the old girl’s appearance tonight — here interviewing Taran Killam’s Ted Cruz and Darrell Hammond’s […]
Who’s Celebrating Its 1,000th Show? WHO Is
OK, that’s the last time I make that play on words. But imagine airing 1,000 episodes of a locally-produced program. What program of any nature lasts that long? WHO celebrates the 20th anniversary edition of SoundOFF this Sunday night at 10:35. WHO is the NBC affiliate in Des Moines, Iowa, owned by Tribune. The hour-long […]
WJZY Story Shows Kids Pull The Trigger On Guns
It seems there’s hardly a day goes by when it’s not in the headlines. Some kid, somewhere, in some situation, comes across a gun and shoots somebody. A sister, a brother, a mom, themselves. So the subject of what kids will do when they come across a situation like that is legitimate, even if a […]
Rick Swanson, PromaxBDA’s New Man Atop Station Summit
Next month, local TV station creative services directors make their annual pilgrimage to the desert in Las Vegas for the PromaxBDA Station Summit. Aaah, there’s nothing quite like the weather in late June in Southern Nevada, where daily temps regularly go into triple digits. What did they do before air-conditioning? In its sixth year, the […]