Technology is turning billboards into another screen, capable of interacting to surroundings with high-resolution video. In this campaign from London, dogs appear to follow shoppers around a mall in the hopes they’ll get adopted. A chip secretly placed in leaflets handed out to shoppers triggers the canine’s jumping, enabling him to follow the shoppers from […]
It’s ‘Saturday Night Live’ Mother’s Day Episode
This past weekend’s episode of NBC’s Saturday Night Live had a Mother’s Day theme. At least in the beginning. Reese Witherspoon was the guest host and musical guest was Florence + the Machine. The reviewer from the The A.V. Club, an entertainment website published by The Onion, had this to say about her opening lines.
WFAA’s Touching Spots Say Happy Mother’s Day
WFAA, the Gannett-owned ABC affiliate in Dallas, created some really touching spots for Mother’s Day. I want to thank Don Smith and his blog for sharing. And Happy Mother’s Day out there to all moms. Where would we all be without you?
Welcome Inside the KRON Newsroom
KRON, the MyNetworkTV affiliate in San Francisco owned by Media General, takes viewers on the road with its own reporters and inside its own newsroom to show viewers how the station reports the news every day. The BackStory, a six-part series, premieres Sunday night at 9:30. In the first episode, viewers see how the station […]
WXYZ Anchor’s Mission To Save Granddaughter
My daughter made me a first-time grandfather six months ago. (I’m aware her husband played a role, let’s not go there.) Lawson Christopher Calvello. I’m going to call him Rockie. I bring this up because as a new grandfather, I can relate to how another grandfather would do anything he could to protect the health […]
KNTV Examines San Fran’s History Of Social Causes
Social issues like same sex marriage, free speech, drugs and civil rights often lead the newscasts at TV stations across the country. Sometimes, these issues spark heated debate. People takes sides which often leads to protests, and clashes with authority. Just like they did back in the early 1960s in San Francisco. In a new […]
PromaxBDA Is Ready For Annual Station Summit
Like the swallows of Capistrano, they come every year, flocking to the desert heat of Las Vegas. They’re looking for inspiration, direction, insight, and maybe a good time. They’re TV station marketing types, vice presidents, managers, writers, producers, graphic artists, animators, preditors, etc., all hoping to leave with successful ideas, plans, techniques and strategies they […]
WVIT’s New Jeep Is One Mean Weather Machine
It’s not uncommon for TV stations to slap some graphics on a live van and brand it as some kind of roving, working weather station. In many cases, however, these so-called weather wagons are really more about marketing than meteorology, more gimmick than science, more at home at fairs and parades than in the middle […]
WYFF Chronicles Shoeless Joe Jackson For Murrow Award
What makes local TV news coverage award winning? If we could see examples of it, it stands to reason that the entire local news industry, and our viewers, would benefit. We’d be able to see what impresses the judges, usually a jury of our peers, and it would inspire us to use those lessons in […]
It’s Monday Morning, Time For ‘Saturday Night Live’
This past weekend’s Saturday Night Live on NBC was hosted by Scarlett Johansson. Musical guest was hip-hop artist, Wiz Khalifa. This is Scarlett Johansson’s fourth time hosting. Here’s what a review by The AV Club, an entertainment website published by The Onion, had to say about her performance. “…here, as ever, she was game, professional, […]