Watching the network evening news makes me feel sick. It’s not the news anchors, or even the news coverage itself that’s causing me discomfort. I can handle plagues, riots, wars, murder, starvation, executions and all of the other news from around the world. It’s the plethora of pharmaceutical ads that dominate the commercial breaks during […]
Recent News Promos From Houston, LA, Seattle, Dallas, Austin
It’s been a long, hard week. There’ve been some really good stories. Angry wives giving Fox the finger, for example. Or the amazing true story of American history you’ve never heard. A non-traditional sales idea that’s making millions for a station in New Orleans. News anchors in Boston get wet on live TV. And my […]
WXIA Revamps AM News To Make It Come Alive
Can a lawyer from Jersey named Vinnie win over viewers as a local TV anchor on the morning news in Atlanta? WXIA thinks so. “We focus-group tested him,” said Ellen Crooke, news director at the Gannett-owned NBC affiliate, “and people loved him.” Vinnie Politan leads the charge as the new news anchor on WXIA’s newly […]
Angry Wives, Girlfriends Give Fox The Finger
Not everybody is happy that Fox is adding more than 100 college football games to its 2014 TV schedule. Check out this new mockumentary Web video, Sorry for all the Football, from Fox Sports 1. To read more about this, click here.
Amazing True Story Revealed In New TV Documentary
A little known story of American history can be told for the first time by TV stations thanks to a new documentary, The Journey — 450 Years of the African-American Experience. The documentary reveals how free African Americans founded America’s oldest city, St. Augustine, Fla., long before Plymouth Rock and Jamestown. When filmmaker Michael Carr, a […]
WPIX Takes Ratings Message To The Streets Of New York
When most television stations get a bump in their news ratings, they make an on-air spot to let everyone know. And maybe some print. Not WPIX in New York, the CW affiliate owned by Tribune. When WPIX News at 5 beat the competing newscasts on NBC-owned WNBC and Fox’s WNYW in the July sweeps, it […]
New 11 P.M. News Promos From Boston And Seattle
Telling viewers your news is the best is a lot like a restaurant boasting its hamburgers are unequaled. Isn’t the best subject to individual tastes? Yes, except if you can document that distinction by an unbiased third-party endorsement, like an Emmy award. In this spot, WCVB makes a strong case for being the best 11 […]
25 Years Of ‘Louisiana Made, Louisiana Proud’ At WWL
WWL, Gannett’s CBS affiliate in New Orleans, is uniquely qualified to sustain a 25-year non-traditional sales campaign called Louisiana Made, Louisiana Proud that has generated millions of dollars for the station. It’s a legacy station, enjoying news ratings dominance in every time period over decades and through generations. WWL has won many major awards for […]
WCVB Boston Anchors Get Wet On Live TV
WCVB on-air personalities are getting wet on live TV. But it’s OK, it’s all for a good cause. Anchors and reporters at the Hearst-owned ABC affiliate in Boston are challenging each other, the Boston mayor, Boston police, local sports celebrities and viewers to accept the “Ice Bucket Challenge” as a way to raise awareness and […]
Hot Wives, Housewives And Now Exes: Realty TV That’s Just Unreal
If I were a housewife, whatever that is, I would sue the creators of Real Housewives of New York (and New Jersey, Atlanta, D.C., L.A., and a soon-to-be-announced small town version, Podunk) for slander, libel, defamation of character and conduct unbecoming a housewife. I guess I don’t travel in the right circles because these are […]