WTAE Chronicles Unity Movement In Pittsburgh
March 22nd, 2019 by Paul Greeley“The Pittsburgh community has endured an intense year of tragedy and conflict,” said Charles W. Wolfertz III, WTAE’s general manager. “This special strives to ask how we heal and move forward together as neighbors.”
Four Tegna Stations Earn Cronkite Awards
March 21st, 2019 by Paul GreeleyThe Walter Cronkite Awards for Excellence in Television Political Journalism celebrate the indispensable role the free press plays in the health of American democracy.
WAAY Devotes A Day To Help Tornado Victims
March 11th, 2019 by Paul Greeley“WAAY had a busy day on Wednesday supporting Together for Alabama,” said Suzanne Sullivan, the Huntsville, Ala., station’s creative services director. “We did not raise funds for one particular organization, instead we gathered multiple ways to donate money, time, and supplies and put it all together in one place on our website. So many folks have been asking how they can help.”
New Morning News Campaign From Stephen Arnold Music
February 8th, 2019 by Paul GreeleyGreat Way To Wake Up, the latest in a series of market-exclusive music branding packages from Stephen Arnold Music, provides an energetic sonic identity to help stations grow their viewership and generate additional revenue during the morning daypart, when audiences watch more live, local programming.
WAPT Promo Promises Urgent, Unique News Coverage
February 5th, 2019 by Paul GreeleyWAPT in Jackson, Miss., promises in a new promo that its news coverage is exciting, urgent and unique. “The goal of all our promo campaigns is to help our viewers understand exactly what that looks like,” said Brett Kenyon, WAPT’s creative services director.
Mississippi’s WAPT Airing Miss Black America Pageant
January 31st, 2019 by Paul GreeleyThe Miss Black America Pageant will air on WAPT, Hearst’s ABC affiliate in Jackson, Miss., this Sunday afternoon from 3:30 to 5. One of those inspired by the pageant was Mississippi native Oprah Winfrey. See why the experience left her with a lasting impression.
WPVI Saves Thousands Of Lives With Smoke Alarms
January 24th, 2019 by Paul GreeleyWPVI will distribute 10,000 Kidde smoke alarms to local families in need. Since 1992, with the help of local fire companies, the station has distributed hundreds of thousands of smoke alarms to residents throughout the Philadelphia area.
Detroit’s WXYZ Has It All At International Auto Show
January 15th, 2019 by Paul GreeleyThe Motor City hosts one of the largest auto shows in the country, and WXYZ has complete coverage of the week–long event including a half-hour special this Saturday night.
WPTA’s Weather Promo Welcomes Snow
January 14th, 2019 by Paul GreeleyThis spot isn’t really about snow at all. I like this spot because it didn’t resort to scary news footage of snow. Instead, its simple studio production using fake snow and happy meteorologists dovetailed with its message.
Philly Stations Call ‘Blitz’ On Eagles-Saints Coverage
January 11th, 2019 by Paul GreeleySeveral local TV affiliates in Philadelphia are making sure that Eagles fans are getting as much double coverage of the game as they can handle. Special programming before and after the game, and live reports from New Orleans are just some of the coverage fans can enjoy.