KPRC Storms The Stands At Astros Game
July 26th, 2019 by Paul GreeleyOn Tuesday, KPRC hosted more than 264 staff, friends and fans in the upper deck of Minute Maid Park to execute two card flip stunts between the 3rd and 4th innings of the game to celebrate their 70th anniversary.
WAVY/WVBT Begin School Supply Drive
July 26th, 2019 by Paul GreeleyWAVY and WVBT, Nexstar’s NBC and Fox affiliate respectively in Portsmouth, Virginia, are launching their 10 On Your Side Operation School Supplies initiative tomorrow. Last year, more than 80,000 items made their way to 12 school districts across the area.
Diginets Get Creative To Find Viewers For Classic TV Shows
July 25th, 2019 by Paul GreeleyDiginet channels like Cozi, Antenna TV and BUZZR can’t rely on big budgets to market their channels and programming, so they must get inventive to attract attention. Some attempts to attract viewers to classic TV shows really stink. You could even call it Smell-a-Vision.
Fox Business Network Debuts Revamped Studio Today
July 24th, 2019 by Paul GreeleyFOX Business Network (FBN) debuted its new studio and set this morning on Mornings with Maria, Maria Bartiromo’s signature morning program weekdays from 6 to 9. The studio sits atop the 3rd floor of Fox News / FOX Business Headquarters and has windowed views of Fox Square and NYC as a backdrop.
Sounds Of Morning Routine Make Music In KDKA Promo
July 16th, 2019 by Paul GreeleyThat’s the concept behind a new morning news branding campaign. It was the idea of Tina Veon, KDKA’s creative services director, who brought it to Stephen Arnold Music because “those guys are the best in the business.”
Stephen Arnold Music Wins Promax Global Excellence Award
July 12th, 2019 by Paul GreeleyWXIN Takes Its Morning News On The Road
July 9th, 2019 by Paul GreeleyWXIN, Tribune’s Fox affiliate in Indianapolis, hit the road to produce its morning newscast in a town about about 20 miles from Indianapolis. It’s not easy to take a station’s morning newscast out of the studio to a remote location. But if you read some of the comments posted on WXIN’s Facebook page, you’ll see that viewers love it.
Corporate Openings At Graham and Nexstar Headquarters
July 8th, 2019 by Paul GreeleyBoth Graham and Nexstar have openings in their respective corporate headquarters in Chicago and Dallas for a chief technology officer and a senior vice president of local content development.
‘Winning News Viewers With Social’ Wows At Promax Summit
July 8th, 2019 by Paul GreeleyOne of the most revealing and relevant sessions at the Promax Station Summit in Las Vegas last month was Five Tips For Winning Viewers with Social Media. Today, it’s not likes, shares and comments that measure success on Facebook, said Apryl Pilolli, head of innovation at Social News Desk. “You need reach and ratings. You don’t need likes. Awareness, preference, loyalty and sales are more important.”
TV Station Openings Now In News And Marketing
July 8th, 2019 by Paul GreeleyTV stations owned by Graham Media, Nexstar and Weigel Broadcasting posted new job openings on TVNewsCheck’s Media Job Center last week in news and promotions for stations located in Houston, Grand Rapids, Milwaukee and San Antonio.