“There’s a story here about the importance of what we do, and the resiliency of the people that do it,” wrote Mark Klein, creative services director at KALB in Alexandria, Louisiana. “What’s been accomplished to broadcast life-saving information in Lake Charles and the other surrounding areas that were devastated by Laura is a testament to the strength of the individual stations, and how they’ve worked together under Gray to succeed against all obstacles.”
Although Hurricane Laura, a category 4 hurricane, spared New Orleans, it did hit the coast of Louisiana west of the city hard causing wide-spread destruction, and forcing many to evacuate to New Orleans. So WDSU stepped up and organized a telethon to raise funds to feed the hungry victims. “Our community knows how devastating it can be to lose everything in a hurricane,” said Joel Vilmenay, WDSU’s general manager.