Creative Services Producer Needed In Paradise
June 15th, 2020 by Paul GreeleyIf you’re a creative services producer looking for a place with an outstanding news product, a collaborative team approach, the latest equipment, and work for a multimedia company that’s locally owned, you will not find a better TV station than WINK in Fort Myers, Fla.
KCCI Host Black Lives Matter Leaders In Public Forum
June 11th, 2020 by Paul GreeleyThis forum marks one of the first times Iowa leaders of the Black Lives Matter movement have sat down together for an extensive conversation on the racial inequality in Iowa they hope to change.
Marv Danielski Applies Science To Sinclair’s News Marketing
June 9th, 2020 by Paul Greeley“Most local TV news marketing doesn’t drive viewership.” That’s a startling statement from Marv Danielski, who directs news promotion for Sinclair. But in this Market Share Executive Interview, he reveals what he has found does work in 30 years in the trenches.
High School Grads Have Their Stage Thanks To KALB
May 15th, 2020 by Paul Greeley“We all wanted to do our part to recognize our graduates, and I’m glad we were able to do that, while also letting them tell us what they had to say,” said Mark Klein, the creative services director for KALB, Gray’s NBC/CBS/CW affiliated stations in Alexandria, Louisiana.
An Eastern European Country Inspired By Richmond’s ‘Together’ Promo Campaign
May 14th, 2020 by Paul GreeleyWhen four news-producing TV stations in Richmond, Va., joined together in a promotional campaign pledging solidarity to the people of their city during this coronavirus crisis, little did they know that they would end up influencing “journalism on the other side of the globe.”
KSLA’s ‘The Good Stuff’, Inspiring Stories Especially These Days
May 8th, 2020 by Paul Greeley“The Good Stuff,” billed as stories that inspire, always delivers with stories so uplifting that they often produce a tear or two. And if ever there was a time when local TV news viewers needed a dose of inspiration, it’s now.
Illinois Broadcasters Unite To Raise $1.5 Million For Food Banks
May 7th, 2020 by Paul Greeley“As the need has doubled and even tripled locally in recent weeks, knowing this campaign will help provide millions of dollars in groceries for our neighbors statewide when they need us most is simply incredible—there’s never been a more important, impactful time for a campaign like this than right now,” said Julie Yurko, Northern Illinois Food Bank’s president.
Richmond TV Stations Join For ‘Together’ Statement
May 1st, 2020 by Paul GreeleyAll four news-producing stations decided to join together to send one message to Richmond, Va., viewers. The campaign features the main on-air talent from each station in every spot airing on all four stations. The campaign also showcases each station’s logos and news vans in every spot. “This was a true top-to-bottom team effort. It was a pleasure to work so closely with the creatives in this market, and I am extremely pleased with the results,” said Erik Candiani, WWBT’s marketing director.
Nexstar Televises Meeting With N.Y. Reps On Fed Response
April 30th, 2020 by Paul GreeleyCOVID-19: Congressional Town Hall was live streamed and broadcast across Nexstar stations covering 49 counties of upstate New York, bringing together more than 6 million viewers.
8,500 Students Learning ‘The 3 Rs’ Thanks To KNOE
April 30th, 2020 by Paul Greeley“The resources are aligned to the same standards and assessments that our students would normally be working on at this point of the school year,” said Brent Vidrine, Monroe City Schools’ Superintendent. “I’m proud of the staff, students, and community partners like KNOE 8 News for rising to meet the needs of our students.”