Need Help In Detroit? WDIV Has A Button For That
June 26th, 2023 by Paul GreeleyGraham Media’s WDIV launched a Help Desk to provide answers to every one of viewers’ questions. “It has been wildly successful so far,” says Stephanie Slagle, the company’s VP and chief innovation officer.
WDIV’s Haddad Becomes Detroit’s ‘Vaccine Hunter’
April 19th, 2021 by Paul GreeleyKen Haddad says he began the “Vaccine Hunter” project when he noticed a huge influx of emails and viewer feedback to the Graham Media NBC affiliate from people having trouble finding vaccines. “It is a once in a lifetime opportunity to offer life-saving information to our viewers,” he says.
WDIV’s Evening, Late News Top-Rated In 2020
January 25th, 2021 by Paul GreeleyConsistent branding that resonated with viewers, effective synergy between broadcast and digital and a simple, free marketing tool helped WDIV have a 2020 to remember.
WDIV Scores Big On Kids Choir’s National Story
September 26th, 2019 by Paul GreeleyOn Tuesday, September 17th, 52 members of the Detroit Youth Choir took the stage on the NBC hit show, America’s Got Talent. WDIV, Detroit’s NBC affiliate, turned the appearance into a ratings and social media winner. “We were so happy to use the power of TV and digital to rally the community and put a spotlight on Detroit’s kids,” said Marla Drutz, WDIV’s general manager.