Great Way To Wake Up, the latest in a series of market-exclusive music branding packages from Stephen Arnold Music, provides an energetic sonic identity to help stations grow their viewership and generate additional revenue during the morning daypart, when audiences watch more live, local programming.
Working at or owning a local TV station is temporary. Many worked there before you, leaving their impression on the viewers who live in the market. WTVM in Columbus, Georgia, is celebrating its 65th anniversary through the eyes of the people who worked there through the ages.
It is indeed rare for three local TV competitors in the same market to forget their differences and to come together to honor a beloved member of the community. On Monday night, three local TV affiliates in Columbus, will air Standing with Chris, a program to honor the life of the late Chris Bradley and to promote the importance of bone marrow donation and show Central Ohio viewers how they can help save lives.
In Ohio’s capital, Columbus, Nexstar’s WCMH is a million actions ahead of its next nearest competitor on Facebook. The key is to its high engagement? Finding the right stories that everybody connects to at the same time.