TV stations help their local communities countless ways, year after year. These days, the need for food, warm clothes, toys, and Thanksgiving turkeys is much greater because of the pandemic. And stations are responding to the need.
Not many TV stations can point to a community project they’ve sponsored for 39 years. And even though this year’s Food for Friends will be slightly different due to COVID-19, kudos to WDTN for keeping a needed tradition like this going for such a long time.
The one constant about local television is change. But for the past 37 years, the one constant that hasn’t changed at WDTN is a community campaign called Coats for Kids.
New jobs posted to TVNewsCheck’s MediaJobCenter include openings for a chief engineer, a creative services manager, a news director and a local sales manager in markets in Alabama, Alaska and Ohio.
“In less than a calendar year, we’ve had more than a dozen tornadoes in May, a mass shooting in August and a worldwide pandemic in March,” said Jason Doyle, the creative services director at WDTN, Nexstar’s NBC affiliate in Dayton, Ohio.
Dayton, Ohio, had a difficult year in 2019. So when WRGT wanted to do a year-ending message, it needed something special, something that summed up all the area had gone through. It needed a personal touch for the spot, something that would show the town support and love. And it came from Hollywood.
The Nexstar Media Charitable Foundation donated $190,000 to help victims in three markets: Dallas, Dayton, and El Paso, recover from tornadoes and mass shootings.
Since 1982, the Food for Friends campaign has collected and distributed over 13 million food items to families in need through The Foodbank of Dayton and other food pantries throughout the Miami Valley.
New jobs posted to TVNewsCheck’s Media Job Center are for local sales managers for Sinclair and Paxton Media TV stations in Dayton, Ohio, and Paducah, Ky.
When tornadoes touched down in Dayton, WDTN stayed with viewers throughout, covering the damage, and then set up relief efforts to raise money for the victims. “Our brand mission is Working For You and we’ve never been more proud to say it, and more importantly, live it,” said Jason Doyle, WDTN’s creative services director.