Facetime

One doesn’t normally think of local TV news and its marketing as a source of inspiration. But lately, it’s had its moments.

“In terrible times like this pandemic, this was an example of a city and region at its best,” said Erik Schrader, WOIO’s general manager. “I received a text from one of our charities when I asked them about the results. They said it best. ‘It was the generosity of those who had little to give because they have little themselves. That’s Cleveland’.”