Morgan Murphy Stations Fighting Vaccine Hesitancy
May 20th, 2021 by Paul GreeleyMorgan Murphy Media’s TV stations committed their resources over one day to fight vaccine hesitancy, reaching viewers and listeners in 11 states.
KRBK’s New Morning Promo is Jumping, Literally
May 19th, 2021 by Paul GreeleyKRBK Springfield, Mo., has a new morning promo that takes the idea of jump-starting your day to a whole new level. And to demonstrate that, the station needed a trampoline.
Broadcasters Foundation of America Needs Donations
May 10th, 2021 by Paul Greeley“In its more than 70 years of existence, The Broadcasters Foundation has provided financial assistance to every broadcaster who qualified, and we want to continue that track record,” says Scott Herman, Broadcasters Foundation of America’s chairman.
WFXT’s Digital Videos Shine A Light On Talent’s Personalities
May 6th, 2021 by Paul Greeley“We want viewers to see our people how we get to see them every day behind the scenes — down-to-earth and personable,” says Heath Benfield, promotion manager for WFXT, Cox’s Fox affiliate in Boston.
Magis Media’s Election Tool Repurposed For Vaccines
May 3rd, 2021 by Paul GreeleyTV stations that used Magis Media’s election mapping software say a new version that tracks COVID vaccine data is much like the election display — easy to use and visually dynamic for better storytelling.
KSTU’s Brek Bolton ‘Signs’ His Weather Forecasts
April 28th, 2021 by Paul GreeleyBrek Bolton, weekend meteorologist at KSTU, Scripps’ Fox affiliate in Salt Lake City, has been providing a sign language forecast on Facebook for the past five years.
Sales AEs Star In KVVU’s Campaign For Meredith Las Vegas
April 26th, 2021 by Paul GreeleyWhen KVVU, Meredith’s Fox affiliate in Las Vegas, put its sales account execs on camera to sell the merits of Meredith Las Vegas, the results were dramatic.
2020’s Outstanding Local TV News Investigations Announced
April 9th, 2021 by Paul GreeleyInvestigative Reporters and Editors (IRE), announced the winners of their 2020 awards this week.
How TV Stations Are Connecting With Their Communities
March 12th, 2021 by Paul GreeleyTV stations make meaningful contributions and connections in a variety of beneficial ways with their communities. Here’s a round-up of how some stations are helping and serving their communities.
WVUE New Orleans February Ratings Strongest In Its History
March 11th, 2021 by Paul GreeleyDuring the February 2021 ratings period, WVUE, branded as Fox 8, led all other stations Monday through Friday in morning, evening and late newscasts.