WVUE New Orleans February Ratings Strongest In Its History
March 11th, 2021 by Paul GreeleyDuring the February 2021 ratings period, WVUE, branded as Fox 8, led all other stations Monday through Friday in morning, evening and late newscasts.
WBRC’s Weather Branding Delivers Viewers During Tornado
February 22nd, 2021 by Paul GreeleyWhen a deadly tornado touched down in Birmingham, Ala., during the late news, WBRC’s coverage led the market in household viewers. Station management says strong First Alert branding and an all-hands approach made the difference.
WAVE’s Year-Ender Finds The Positive In 2020
December 28th, 2020 by Paul GreeleyYou could make the argument that this year, 2020, is not one to be remembered fondly. Yet for all the pain we’ve experienced in 2020, WAVE, Gray’s NBC affiliate in Louisville, found some positives in their year-ender to give us hope going into 2021.
Local TV Keeps Giving To Help Those In Need
December 18th, 2020 by Paul GreeleyTV stations owned by Weigel, Nexstar, Sinclair, Gray, Tegna, Hearst, and Sunbeam in markets all over the country are responding to help those in need in their communities with food, toys, clothing, rent assistance and even restaurants hit by the pandemic.
Happy Holidays Promos, Despite The Pandemic
December 8th, 2020 by Paul GreeleyGray’s WTVY Dothan, Ala., a found creative solutions to produce some Happy Holidays promos while also practicing social distancing to keep employees safe.
WOOD Wakes Up Morning News Viewers In New Campaign
December 4th, 2020 by Paul GreeleyTV stations across the country may be looking at their morning news ratings and wondering where the viewers went. WOOD Grand Rapids, Mich., did and came up with a campaign that tied its morning news into NBC’s Today.
WCSC Earns 16 Awards From Carolina’s RTDNA
November 24th, 2020 by Paul Greeley“These recognitions are a result of the hard work and dedication of every employee in all departments at WCSC,” said Dan Cates, WCSC’s general manager.
WIS-TV Salutes Veterans With Assistance And Recognition
October 28th, 2020 by Paul GreeleyWhen a homeless Vietnam veteran died alone on the street just blocks away from a shelter, WIS, Gray’s NBC-CW affiliate in Columbia, S.C., started an initiative that provides tangible benefits to local veterans every day.
WUAB’s New Program Will Make Cleveland Viewers Scream
October 15th, 2020 by Paul GreeleyAnd that’s the point.
KSBW Wildfire Relief Drive Raises Over $140K
September 24th, 2020 by Paul GreeleyNearly 1,600 structures have been destroyed and one person has died in wildfires in Santa Cruz and Monterey County. The fires have consumed 269,919 acres and local residents continue to be displaced.