WRAL, Capitol Broadcasting’s NBC affiliate in Raleigh, N.C., welcomed back returning employees and thanked those who never left, with a week-long celebration last week, Week of Welcome or WOW.
“It is important that we let viewers know in Durham and other places that we are really interested in what is happening there, we are committed to covering what is making news where they live and work,” says Rick Gall, WRAL’s news director.
WRAL Raleigh, N.C., wants viewers to talk back to it and has launched new technology that lets viewers record what they think on a variety of topics and share those thoughts that end up in WRAL newscasts.
Perhaps a significant step toward real equality could begin with televised dialogues, conversations, interactions and discussions so racial inequality gets exposed to thousands of people in communities all over the U.S., and a path to equality begins to emerge.
“We recognize that part of our role as a locally owned and operated television station is to support and help neighbors and businesses in need,” said Joel Davis, WRAL-TV’s general manager.
Since 1989, WRAL has collected more than 162,500 coats and raised $2 million to provide winter clothing for Salvation Army families. “For 30 years, WRAL, along with our outstanding community partners have worked hard to serve the needs of our neighbors,” said Joel Davis, WRAL’s general manager.