KDFW Consumer Reporter ‘A Marketer’s Dream’ For 20 Years
October 30th, 2023 by Paul GreeleySteve Noviello, KDFW’s consumer reporter, and John Kukla, the station’s creative services VP, look back through 20 years of collaboration featuring Noviello’s stories and Kukla’s marketing.
Happy Holidays From KSTU, Fox13, Salt Lake
December 21st, 2021 by Paul GreeleyHere’s a spot from Darcy Stapleford, senior news promotion producer for KSTU, the Scripps Fox affiliate in Salt Lake City. “Our anchor, Kelly Chapman, suggested we shoot our holiday promo at a light display this year,” Stapleford says. “I began to think how colorful lights on long, dark, winter nights is a good comparison to finding love, hope and inspiration during the dark days of the COVID-19 Pandemic.”