Gray Television To Distribute Reusable Masks To Employees
April 1st, 2020 by Paul GreeleyThe masks will be available for free to all Gray employees, but the company wants the first delivery of cloth masks reserved for those full-time and part-time employees who continue to work in a Gray facility or out in the field.
WLOX To Broadcast Lessons For Mississippi K-12 Students
April 1st, 2020 by Paul GreeleyActivities and resources are aligned to the same standards and assignments students would normally be working on at this point in the school year. “WLOX feels an obligation to leverage its resources to help school districts and parents in these extraordinary times,” said Rick Williams, WLOX general manager.
Stations Getting Creative To Help Local Advertisers
March 31st, 2020 by Paul GreeleySome TV stations are helping their local advertisers with deeply discounted or free — yes, I said free — advertising to keep their clients top of mind in their market.
Richmond’s Real Heroes Star In WWBT Promo
March 30th, 2020 by Paul GreeleyErik Candiani, marketing director for Gray’s NBC affiliate, said this spot took the entire team to put together, running from one side of the DMA to the other, coming together to shoot 30 people. “This is the kind of message everyone needs right now,” said Candiani.
WDRB Shifts Promos To Coronavirus Updates
March 29th, 2020 by Paul Greeley“I can think of no greater use or public service of a station’s promotion inventory than bringing helpful content to our community during this critical time,” said Scott Brady, WDRB’s VP of creative services.
During A Tragic Year, WDTN’s Message Is ‘Stay Strong Dayton’
March 28th, 2020 by Paul Greeley“In less than a calendar year, we’ve had more than a dozen tornadoes in May, a mass shooting in August and a worldwide pandemic in March,” said Jason Doyle, the creative services director at WDTN, Nexstar’s NBC affiliate in Dayton, Ohio.
WRAL Raises $275,000 To Help Raleigh Restaurants
March 28th, 2020 by Paul Greeley“We recognize that part of our role as a locally owned and operated television station is to support and help neighbors and businesses in need,” said Joel Davis, WRAL-TV’s general manager.
How Local TV News Staffers Are Working From Home
March 27th, 2020 by Paul GreeleyWhile initially it was big news—how could news people do the news from home?–the idea has become old hat, second nature, as staff have gotten used to having pets climb on their keyboards or kids eating crackers interrupt their reports. I want to share your story about how you and your station are covering the news from home remotely. Send me your examples, your stories, your thoughts. Contact me, phone and email at the top of the column.
WHRO Public Media Offers Free Online High School Courses
March 27th, 2020 by Paul GreeleyWHRO Public Media is owned by 21 southeastern Virginia school divisions and works with highly-qualified educators to develop award-winning courses. Each course has the entire year of course content available for free.
‘We See You’: KSHB Sharing Uplifting Stories From Kansas City
March 26th, 2020 by Paul GreeleyKSHB, Scripps NBC affiliate in Kansas City, is seeing and sharing the stories of people helping each other through the coronavirus. It’s part of a campaign called We See You, that recognizes and honors those who are making contributions to others.