Local TV ‘Happy Holiday’ Promos, New And Old (Part 1)
December 19th, 2022 by Paul GreeleyHere is Part 1 of a collection of new “Happy Holiday” promos and some older ones drawn from the archives of Market Share columns over the years. Part 2 will publish tomorrow.
Marv Danielski Applies Science To Sinclair’s News Marketing
June 9th, 2020 by Paul Greeley“Most local TV news marketing doesn’t drive viewership.” That’s a startling statement from Marv Danielski, who directs news promotion for Sinclair. But in this Market Share Executive Interview, he reveals what he has found does work in 30 years in the trenches.
UPDATE: KSDK Exposes Selling Girls For Sex
October 24th, 2017 by StaffBrand Connections