‘WGN Morning News’ Ad Campaign: No Coffee MugsSeptember 28th, 2022 by Paul Greeley
The new campaign, “Very Chicago,” showcases the talents’ interests and personas outside the show. “The emphasis of this campaign is to highlight all of the unique personalities of our WGN Morning News ensemble,” says Jeff Wilson, WGN’s creative services director.
New WGN Morning News Promo Follows Self-Deprecating PatternSeptember 29th, 2021 by Paul Greeley
Market Share has written about WGN Morning News more than any other news operation. Why? The show and especially the promos are outrageous, real, hilarious and irreverent. Check out its latest effort that’s about to debut.
Marketing ‘WGN Morning News’ Is Always UnpredictableJanuary 4th, 2021 by Paul Greeley
WGN’s daily morning news show has had a decade-long ratings reign among 25-54-year-olds in Chicago. Its successful formula is a humor-laden, laid-back news take drawing on the long relationship between its veteran anchors.
‘WGN Morning News’ Moves To PrimetimeNovember 13th, 2018 by Paul Greeley
The idea of having your morning news team appear at night might seem crazy on the surface of it. But the WGN Morning News is not your typical news program. Chicago’s top-rated morning news team will present a two-hour, live primetime special tomorrow night starting at 7. Expect a few surprises.
WGN Airing ‘Backstory With Larry Potash’ Sunday NightsOctober 26th, 2018 by Paul Greeley
Backstory with Larry Potash on explores the most intriguing tales in history, culture, religion and science from Chicago and beyond. On this Sunday night’s episode, Backstory with Larry Potash reveals a Chicago connection tied to the Tomb of the Unknown Solider.