WLS Chicago’s Cheryl Burton Gives $5,000 To High School Students For College
June 17th, 2021 by Paul GreeleyCheryl Burton, an anchor/reporter for WLS Chicago, presented Cheryl Burton Lindblom Scholarships to two students from her alma mater, Lindblom Math and Science Academy. Each received $5,000 towards the college of their choice.
Get Creative — TVN Is Looking For ‘How To’ Ideas
June 16th, 2021 by Paul GreeleyTVNewsCheck is sharing installments of “How To,” our original video series that solicits innovative, practical and actionable advice from TV experts in news, technology, sales and marketing. TV creatives, put your thinking caps on and tell us what topics you’d like to see explained.
Midland/Odessa Stations Join Together To Help Nonprofits
June 15th, 2021 by Paul GreeleyUsually, TV stations in the same market are fiercely competitive. But occasionally, they can come together and act as one when the need is great. “It was the first time the local stations have come together to help a single cause,” says Don Davis, the GM of KOSA, Gray’s CBS affiliate in Odessa, Texas.
WBRZ Sees A Sure Thing In Sports Betting Programming
June 14th, 2021 by Paul GreeleyAs Louisiana moves closer to legalizing online sports betting, WBRZ, Manship’s ABC affiliate in Baton Rouge, is betting heavily that programs dedicated to those who gamble on sports is the next step for the online sports betting industry to transition from advertising on local TV to programming there.
WTMJ Earns Cronkite Award For Pandemic Unemployment Investigation
June 11th, 2021 by Paul GreeleyDuring its months-long investigation, the TMJ4 I-Team regularly reported on Wisconsin’s overly complicated and neglected unemployment system, which collapsed under the pressure of the pandemic. It helped 83 people collect nearly $400,000 in unemployment back pay.
TVNewsCheck Launches Weekly ‘Marketing Monday’ Newsletter
June 9th, 2021 by Paul GreeleyTVNewsCheck announces the launch of Marketing Monday, a free weekly newsletter that features the best of Market Share and other marketing articles, delivered to your email inbox every Monday.
WTVO’s High School Quiz Show Wins By Every Measure
June 7th, 2021 by Paul GreeleyWTVO in Rockford, Ill., just completed the seventh season of its high school quiz show, Bergstrom Stateline Quiz Bowl. The station has aired 230 episodes so far. “It has been just hugely successful,” says David Rydell, chairman of the Bergstrom Manufacturing company, the show’s title sponsor.
WGN Chicago Launches Digital-Only Newscasts
June 4th, 2021 by Paul GreeleyWGN, Nexstar’s independent station in Chicago, recently launched, WGN News Now, digital-only newscasts providing news and weather updates each weekday at 1 p.m., 2 p.m. (en Español) and 3 p.m.
Katharyn Howe DeVille Is Right At Home As KTAL’s New CSD
June 2nd, 2021 by Paul GreeleyDeVille, an LSU grad, won’t have to move, or become familiar with the market as Shreveport is her hometown. “The best thing is that I get to do this in my hometown where I am close to my family,” says DeVille.
KSLA Shreveport Doc Prompts Police Changes
June 1st, 2021 by Paul GreeleyLocal police officers responding to 911 calls in the Shreveport area sometimes encounter people suffering mental breakdowns, often leading to tragic results. KSLA’s Breakdown: The Frontline Response to the Mental Health Crisis documentary led to a change in how the area’s first responders react to psychiatric emergencies.