WJXT Shakes Things Up With ‘Bobble Head’ Morning News Campaign
April 1st, 2021 by Paul GreeleySherry Carpenter, WJXT’s creative services director, says viewers are already calling the station asking if they can buy The Morning Show bobble heads.
WIS Special Covers Nurse Who Lost Husband And Dad To Covid
April 1st, 2021 by Paul GreeleyHeartbreak and Hope after COVID: The Donna Fox Story, is a behind-the-scenes story of a hospital nurse whose husband and dad get Covid 19, are treated together and die within days of each other.
WDIV Named Michigan’s ‘Station Of The Year,’ Again
March 31st, 2021 by Paul GreeleyWDIV, Graham Media’s NBC affiliate in Detroit, was named “Station of the Year” for the seventh year in a row by the Michigan Association of Broadcasters.
For KMSP, Gavel-To-Gavel Chauvin Trial Coverage
March 29th, 2021 by Paul GreeleyThe trial of Derek Chauvin, the ex-cop accused in the death of George Floyd, will be televised live in its entirety by KMSP, the Fox-owned affiliate in Minneapolis, the first time in the history of Minnesota that cameras are being allowed to show the entire live proceedings in a criminal trial.
WOIO Joined By Cleveland Sports Teams And Hospitals For Vaccine Special
March 25th, 2021 by Paul GreeleyWOIO in Cleveland, brought together experts from all three major hospitals and reps from the Cleveland Browns, Cleveland Indians and Cleveland Cavaliers for a live, hour-long special answering questions about the Covid 19 vaccine.
Yanks, Mets ‘Play Ball’ On WPIX
March 24th, 2021 by Paul Greeley“Since 2017, we’ve been the over the air home to both the Mets and the Yanks,” says Dave McDonald, WPIX’s promotion manager, “so for our seasonal launch campaigns we like to go as big as we can.”
Openings In News And Engineering
March 22nd, 2021 by Paul GreeleyNew jobs post to TVNewsCheck’s Media Job Center include openings for a news director, a news digital content manager, and a systems engineer.
How KHOU’s Late News Led February’s Ratings
March 22nd, 2021 by Paul GreeleyResponsive and responsible news coverage, marketing that highlighted its on-air talent, new news franchises and a deep freeze lifted KHOU late news to the top during the February ratings period.
KNTV’s Down-To-Earth Approach To Climate Change
March 19th, 2021 by Paul GreeleyIf Mark Twain were living today, he might amend his famous quote about the weather to say, “Everybody talks about climate change, but nobody does anything about it.” And Twain might agree that KNTV in San Francisco is doing something about it.
WSFA Montgomery Addresses Vaccine Fear In Live Special
March 18th, 2021 by Paul Greeley“We feel a program with trusted community leaders and health experts had a chance to better inform communities, especially ones of color about the facts surrounding the vaccine,” says Scott Duff, WSFA’s news director.