marketing

In his 31 years running Lindgren & Associates, Lindgren worked with countless local TV marketing personnel for a variety of broadcast groups across the country. His death prompted an outpouring of love, admiration and thanks from people who worked with Bruce.

This Saturday night, WIYY-FM’s (98 Rock) morning team of Justin, Scott and Spiegel will mark their return to WBAL-TV as the station presents Justin, Scott and Spiegel Shouldn’t Be On TV, immediately following Saturday Night Live.

The series explores how the Crown Act (Creating a Respectful and Open World for Natural Hair) works to make it illegal to discriminate against someone over how they wear their hair.

The burning questions on everybody’s minds right now revolve around the COVID vaccine. Am I eligible? Where and when can I get a vaccine? WTLV-WJXX in Jacksonville, Fla., formed a Vaccine Team, consisting of reporters and producers who take calls, emails and texts from viewers and sharing that information on all their platforms.

For Jonathan Killian, NewsNation’s new VP for creative marketing and brand communications, one one of the first challenges is helping viewers find the fledgling national newscast, whose brand of center-of-the-road news has been slow to get off the ground with viewers.

New jobs posted to TVNewsCheck’s Media Job Center include openings for executive producers, investigative reporters and producers openings at Hearst and Sunbeam stations.

New jobs posted to TVNewsCheck’s Media Job Center include openings for a promotions manager in Detroit and a creative services photographer in Boston.

The Super Bowl is annually the most watched television event in the United States. Many CBS affiliates around the country will be taking advantage of that huge audience by airing new branding image promotions.

“These were a ton of fun to put together and a great way to give us more ownership of the Super Bowl,” says Thomas Wegmann, the station’s creative services director.

“Never has our mission to create a fully informed world through journalism education, improving childhood literacy and giving back to Scripps communities been more important than it was in 2020,” says Liz Carter, the foundation’s president and chief executive officer.