WXIA Atlanta took an innovative approach to address concerns and mistrust over the COVID-19 vaccines. Instead of a reporter interviewing the experts, they turned the questioning over to an Atlanta viewer skeptical of the COVID-19 vaccines, a mom with two kids who was also a caregiver for her live-in elderly mother.
WBTS, the NBC-owned affiliate in Boston, branded as NBC10 Boston, used an original poem about Boston’s Black history to create videos celebrating Black History Month. Robert Poulton, NBC10’s VP of brand and marketing, reached out to me on social media to share the station’s work.
When a deadly tornado touched down in Birmingham, Ala., during the late news, WBRC’s coverage led the market in household viewers. Station management says strong First Alert branding and an all-hands approach made the difference.
“The global pandemic, the focus on racial justice and the intense partisanship of 2020 called on us to work harder and smarter than ever, and today we celebrate a few of the many Scripps employees across the country who rose to the occasion,” says Adam Symson, Scripps’ president.
In his 31 years running Lindgren & Associates, Lindgren worked with countless local TV marketing personnel for a variety of broadcast groups across the country. His death prompted an outpouring of love, admiration and thanks from people who worked with Bruce.
This Saturday night, WIYY-FM’s (98 Rock) morning team of Justin, Scott and Spiegel will mark their return to WBAL-TV as the station presents Justin, Scott and Spiegel Shouldn’t Be On TV, immediately following Saturday Night Live.
The burning questions on everybody’s minds right now revolve around the COVID vaccine. Am I eligible? Where and when can I get a vaccine? WTLV-WJXX in Jacksonville, Fla., formed a Vaccine Team, consisting of reporters and producers who take calls, emails and texts from viewers and sharing that information on all their platforms.
New jobs posted to TVNewsCheck’s Media Job Center include openings for a promotions manager in Detroit and a creative services photographer in Boston.
New jobs posted to TVNewsCheck’s Media Job Center include openings for local sales managers and account executives for Nexstar and Front Range Television.
“Never has our mission to create a fully informed world through journalism education, improving childhood literacy and giving back to Scripps communities been more important than it was in 2020,” says Liz Carter, the foundation’s president and chief executive officer.