10 Things Learned In 10 Years As A News Director
August 2nd, 2018 by Paul GreeleyAustin Kellerman has been the news director for Nexstar at their stations in Little Rock and Abilene for the past 10 years. Long enough to have learned some valuable lessons.
Lesson 1. Don’t promise what you can’t deliver.
Sacramento’s KCRA-KQCA Raise $700K For Wildfire Victims
August 1st, 2018 by Paul GreeleyThe NBC and MyNetworkTV affiliates in Sacramento joined the Red Cross in a day-long telethon.
“Our telethon provided an important way for our viewers to help in a direct and meaningful way,” said KCRA’s news director.
“When people call in and say that they wish they could give more, it really touches our hearts,” said a rep from the Red Cross.
WCMH Scores Facebook’s Top Spot In Columbus
July 31st, 2018 by Paul GreeleyIn Ohio’s capital, Columbus, Nexstar’s WCMH is a million actions ahead of its next nearest competitor on Facebook. The key is to its high engagement? Finding the right stories that everybody connects to at the same time.
KMIR Reporter Uses Phone And Facebook To Cover Wildfire
July 27th, 2018 by Paul GreeleyLauren Day, a reporter for KMIR, used a cell phone and Facebook to report on conditions in the mountains where a massive wildfire forced the evacuation of more than 3,200 people. “This is local TV at its best,” said Andrew Johnston, KMIR’s creative services director.
KSNV-KVCW Named ‘St. Jude Dream Home Station of the Year’
July 19th, 2018 by Paul GreeleyThe award comes on the heels of a successful campaign to raise $850,000 for St. Jude Children’s Research Hospital and the giveaway of a beautiful home to a deserving viewer.