WPTV Meteorologist Goes Virtual To Continue Annual Bike Ride For The Red Cross
June 8th, 2021 by Paul GreeleyFor the past 23 years, WPTV’s Chief Meteorologist Steve Weagle spends 5 days on a bike riding down coast of Florida to raise awareness for hurricane preparedness and funds for the American Red Cross. This year’s ride was virtual and featured live looks from different locations around the community.
Katharyn Howe DeVille Is Right At Home As KTAL’s New CSD
June 2nd, 2021 by Paul GreeleyDeVille, an LSU grad, won’t have to move, or become familiar with the market as Shreveport is her hometown. “The best thing is that I get to do this in my hometown where I am close to my family,” says DeVille.
WRAL’s New Durham Bureau, A Very Visible Sign Of News Presence
May 27th, 2021 by Paul Greeley“It is important that we let viewers know in Durham and other places that we are really interested in what is happening there, we are committed to covering what is making news where they live and work,” says Rick Gall, WRAL’s news director.
WCAU Explores Racial Disparities One Year After George Floyd’s Death
May 25th, 2021 by Paul GreeleyRace in Philly: One Year Later will examine what has transpired over the past year since George Floyd’s murder, as well as what steps are being taken in response by the city.
Morgan Murphy Stations Fighting Vaccine Hesitancy
May 20th, 2021 by Paul GreeleyMorgan Murphy Media’s TV stations committed their resources over one day to fight vaccine hesitancy, reaching viewers and listeners in 11 states.
WTMJ’s ‘Milwaukee Tonight’ Promises Good News
May 17th, 2021 by Paul GreeleyResearch told WTMJ that their viewers want more positive news and the station’s response was the weeknightly Milwaukee Tonight. Local viewers and news directors across the country are already embracing it.
Broadcasters Foundation of America Needs Donations
May 10th, 2021 by Paul Greeley“In its more than 70 years of existence, The Broadcasters Foundation has provided financial assistance to every broadcaster who qualified, and we want to continue that track record,” says Scott Herman, Broadcasters Foundation of America’s chairman.
Two Stations In Different States Share Weather Coverage
May 5th, 2021 by Paul GreeleyRob Thomas serves as the creative services and marketing director for two stations separated by 50 miles and the Oklahoma and Texas state lines. So when a tornado touched down in the area, both stations pooled their resources for the benefit of viewers in both locations.
Wisconsin Broadcasters Honor State’s Best TV Promos
May 4th, 2021 by Paul GreeleyThe Wisconsin Broadcasters Association announced its 2020 Awards for Excellence in TV and included were winners in marketing categories like Best Image, Best Weather and Best Topical.
Magis Media’s Election Tool Repurposed For Vaccines
May 3rd, 2021 by Paul GreeleyTV stations that used Magis Media’s election mapping software say a new version that tracks COVID vaccine data is much like the election display — easy to use and visually dynamic for better storytelling.