KHOU Weather Promo Buzzes With Believability
May 11th, 2021 by Paul GreeleyCheck out this weather promo that started when Deilia Williams, KHOU’s marketing director, asked her team for off the wall ideas.
WFXT’s Digital Videos Shine A Light On Talent’s Personalities
May 6th, 2021 by Paul Greeley“We want viewers to see our people how we get to see them every day behind the scenes — down-to-earth and personable,” says Heath Benfield, promotion manager for WFXT, Cox’s Fox affiliate in Boston.
Two Stations In Different States Share Weather Coverage
May 5th, 2021 by Paul GreeleyRob Thomas serves as the creative services and marketing director for two stations separated by 50 miles and the Oklahoma and Texas state lines. So when a tornado touched down in the area, both stations pooled their resources for the benefit of viewers in both locations.
Magis Media’s Election Tool Repurposed For Vaccines
May 3rd, 2021 by Paul GreeleyTV stations that used Magis Media’s election mapping software say a new version that tracks COVID vaccine data is much like the election display — easy to use and visually dynamic for better storytelling.
WSLS’s Newscasts To Pop Up In Different Towns
April 29th, 2021 by Paul GreeleyIt’s not easy for local TV stations to broadcast its newscasts outside the station’s usual studio. But that’s exactly what WSLS, Graham Media’s NBC affiliate in Roanoke, Virginia will be doing every other Friday starting in May and ending in November in a new initiative called, WSLS 10 In Your Town.
KSTU’s Brek Bolton ‘Signs’ His Weather Forecasts
April 28th, 2021 by Paul GreeleyBrek Bolton, weekend meteorologist at KSTU, Scripps’ Fox affiliate in Salt Lake City, has been providing a sign language forecast on Facebook for the past five years.
WCAU And WWSI Hosting Bilingual Vaccine Phone Bank
April 27th, 2021 by Paul GreeleyWCAU and WWSI, the NBC and Telemundo stations in Philadelphia owned by NBCUniversal, are partnering with the New Jersey Department of Health and the Pennsylvania Department of Health to host a bilingual COVID-19 vaccine informational phone bank tomorrow.
Sales AEs Star In KVVU’s Campaign For Meredith Las Vegas
April 26th, 2021 by Paul GreeleyWhen KVVU, Meredith’s Fox affiliate in Las Vegas, put its sales account execs on camera to sell the merits of Meredith Las Vegas, the results were dramatic.
Iowa Broadcasters Honor KGAN’s News Coverage
April 23rd, 2021 by Paul GreeleyKGAN, Sinclair’s CBS affiliate in Cedar Rapids, Iowa, earned four awards from the Iowa Broadcast News Association at the association’s annual awards banquet on April 18th.
KCCI Earns Awards From Iowa Broadcasters
April 23rd, 2021 by Paul GreeleyKCCI, Hearst’s CBS affiliate in Des Moines, earned seven awards from the Iowa Broadcast News Association at the association’s annual awards banquet on April 18th.