Paul Greeley

Rick Lewchuk, former SVP of creative marketing and brand standards for CNN Worldwide, has started his own marketing company, Film At 11. Lewchuk thinks his experience can help local TV news broadcasters.

KSTU in Salt Lake City released a new promo during the Super Bowl that uses the lyrics of Utah’s official state song, Utah, We Love Thee. “We started with an idea of a love letter to Utah,” says Darcy Stapleford, KSTU’s senior news promotion producer.

The entire KPRC news team, partnering with law enforcement, nonprofits and legal advocates, contributed on a wealth of subjects, including teen dating violence, relationship red flags, men who are abused, cultural differences, dating app violence, sextortion, abuse in a same-sex relationship, and many others.

New jobs posted to TVNewscheck’s Media Job Center include openings for a promotion producer and a sr. director of news strategy.

Devin Scillian, a news anchor on WDIV in Detroit, shared how misinformation was being posted on various social media sites, and the station was being “so pushed and prodded to share disinformation.”

On Monday, Feb. 6, at around 6:15 in the morning, a 3.8-magnitude earthquake struck near Buffalo, N.Y., the strongest recorded in the area in 40 years. Buffalo’s TV stations were airing their morning newscasts at the time and began reporting on the rare phenomenon.

A 72-year-old grandmother is forced from her apartment with little notice. KNXV ABC15 in Phoenix reported the story and the community came forward to help.

WTIC, Tegna’s Fox61 in Hartford, Conn., ran a 30-second promo during halftime of yesterday’s Super Bowl announcing itself as Connecticut’s News Station.

Meredith Conte, Tegna’s VP of marketing, shares how some of the Tegna stations are celebrating Black History Month this year. See the examples and hear from the content creators themselves about their approaches.

WBRC, Gray’s Fox affiliate in Birmingham, Ala., plans to roll out a four-spot weather image campaign on Sunday during the Super Bowl. “This was a different type of campaign, built to not look or feel like a local news promo and to create a ‘stop and look’,” says Nate Mills, WBRC’s creative services director.