Project CommUNITY

KSBW, Hearst’s dual NBC/ABC-affiliates in Salinas, California, devoted an entire broadcast and on-line day to raise funds and collect food and toys as part of their Project CommUNITY initiative.

“The Pittsburgh community has endured an intense year of tragedy and conflict,” said Charles W. Wolfertz III, WTAE’s general manager. “This special strives to ask how we heal and move forward together as neighbors.”