WSAW’s 21-Year Food Drive Tradition Continues To Succeed
January 5th, 2024 by Paul GreeleyTo date, WSAW has raised $1,489,576. This year’s Share Your Holidays campaign collected $166,834 and thousands of pounds of non-perishable food.
KSBW One-Day Fundraiser Collects Cash, Toys And Food For Those In Need
December 22nd, 2023 by Paul GreeleyKSBW Salinas, Calif., held a one-day fundraiser with the Salvation Army on Dec. 8, the 37th annual KSBW Share Your Holiday. In addition to $213,515 in cash donations, the event collected 3,262 toys and 3,679 pounds of food.
Gray TV Stations’ Response To Louisiana’s Strongest Hurricane
September 21st, 2020 by Paul Greeley“There’s a story here about the importance of what we do, and the resiliency of the people that do it,” wrote Mark Klein, creative services director at KALB in Alexandria, Louisiana. “What’s been accomplished to broadcast life-saving information in Lake Charles and the other surrounding areas that were devastated by Laura is a testament to the strength of the individual stations, and how they’ve worked together under Gray to succeed against all obstacles.”
Sinclair Helps Salvation Army Provide Aid To People In Need
April 6th, 2020 by Paul GreeleyAll Sinclair-owned outlets are engaging in on-air, digital and social media efforts to support this effort, and the company will match donations up to $100,000. The campaign raised more than $100,000 on the first day and to date, the amount is approaching $350,000.
KSBW Devotes A Day To Help Local Communities
December 12th, 2019 by Paul GreeleyKSBW, Hearst’s dual NBC/ABC-affiliates in Salinas, California, devoted an entire broadcast and on-line day to raise funds and collect food and toys as part of their Project CommUNITY initiative.
WRAL Continues 30-Year Tradition Keeping Kids Warm
December 21st, 2018 by Paul GreeleySince 1989, WRAL has collected more than 162,500 coats and raised $2 million to provide winter clothing for Salvation Army families. “For 30 years, WRAL, along with our outstanding community partners have worked hard to serve the needs of our neighbors,” said Joel Davis, WRAL’s general manager.
WGHP Holds 13-Hour Telethon For Hurricane Florence Victims
September 20th, 2018 by Paul GreeleyMore than 1,000 individual donations totaling more than $122,000 were raised in a 13-hour telethon held by WGHP High Point, N.C., to help victims of Hurricane Florence. “The Salvation Army is extremely blessed by our generous community and great partners like WGHP who helped us accomplish an amazing goal today,” said Captain Matt Hedgren of the Salvation Army.