TV Marketers At ‘Programming Everywhere’ Event To Preview The Future Of Local News
March 27th, 2023 by Paul GreeleyTVNewsCheck’s Programming Everywhere event addresses the programming challenges local TV stations face to fill hours of openings in their schedule with content. TV marketers on site will “get stimulated with lots of concrete ideas to bring back and implement at their stations,” says Michael Depp, TVNewsCheck editor and a moderator at the conference.
Understanding The Explosion Of Innovation In TV News
March 22nd, 2022 by Paul GreeleyNetwork and local news innovators are reinventing news storytelling and the relationship with consumers on connected TV. How is the news genre uniquely geared-up to benefit from the growth in live linear streaming?