During the November sweeps, to promote the special reports, WPEC wanted the promos to have a tone of authenticity. “The entire promos are taken from the anchor’s answers, sound-bites, and an announcer tag,” said Brent Struense, WPEC’s creative services director.
The 10 On Your Side Coats for Families drive, now in its 27th year, teams up with local businesses, non-profits, churches, Girl Scouts of the Colonial Coast, and Entercom Radio group to make the mission possible.
New job posts on TVNewsCheck’s Media Job Center include an opening for a brand manager at a broadcast group’s headquarters, and a writer/producer for a station in the nation’s capital.
At WAVY, Nexstar’s NBC affiliate in Portsmouth, Virginia, one of their commercial producers created a spot for a local restaurant that led to a sizable increase in business. “Zak just hit it out of the park,” said Brian Radford, owner of The Butcher’s Son, a restaurant with two locations in the Chesapeake area of Virginia.
An audio recording by the FBI inside a home in a quiet Massachusetts neighborhood captured the secret induction ceremony of a Mafia crime family as they took the oath of secrecy to join La Costa Nostra. That recording is the subject of the latest episode of the digital-only series, 12 On 12, by WPRI, Nextar’s CBS affiliate in Providence, R.I.
Beginning in the EyeOpener newscast at 6 a.m. until 7:30 p.m., WCVB aired live cut-ins throughout the day during regularly scheduled programming featuring various topics related to helping heal the invisible wounds of war.
TVNewsCheck, the daily go-to site for everybody in television, needs a key player for its team with experience selling digital advertising.
New job openings posted to TVNewsCheck‘s Media Job Center include a managing editor position at a network O&O in Los Angeles, an account exec opening in Memphis and a general sales manager opening in Cincinnati.
A news promo and a special report by KVVU in Las Vegas caught my eye. It’s not easy keeping viewers interested through a 4 minute-plus news story, but a lot of people in the newsroom contributed to make this work stand out.
Laurie Kahn has been helping media companies hire full-time employees since she founded Media Staffing Network in 1993. Given her broad and lengthy experience, I wanted to talk to her about the state of TV recruitment, how it has changed over the years and what advice she could offer to those TV companies that need staff and those candidates who are looking for opportunities.