High School Grads Have Their Stage Thanks To KALB
May 15th, 2020 by Paul Greeley“We all wanted to do our part to recognize our graduates, and I’m glad we were able to do that, while also letting them tell us what they had to say,” said Mark Klein, the creative services director for KALB, Gray’s NBC/CBS/CW affiliated stations in Alexandria, Louisiana.
An Eastern European Country Inspired By Richmond’s ‘Together’ Promo Campaign
May 14th, 2020 by Paul GreeleyWhen four news-producing TV stations in Richmond, Va., joined together in a promotional campaign pledging solidarity to the people of their city during this coronavirus crisis, little did they know that they would end up influencing “journalism on the other side of the globe.”
KMSP Music Event Raises $140,000 To Benefit Minnesota Nonprofits
May 12th, 2020 by Paul GreeleyShine On Minnesota included entertainment, musical performances, inspirational messages and stories of hope from some of Minnesota’s favorite artists and celebrities, including Dessa, who teamed up with the Minnesota Orchestra to debut a new collaborative at-home style music video of her hit, Skeleton Key.
From 10,000 Nominations, Nexstar Chooses ‘Woman Of The Year’
May 12th, 2020 by Paul GreeleyNexstar Broadcasting’s three-month nationwide campaign honoring the outstanding contributions that women have made to local communities has culminated in the selection of a Woman of the Year. The married mother of three works as an area lead for the Northern Illinois Food Bank, serving several counties located south and west of Chicago.
KSLA’s ‘The Good Stuff’, Inspiring Stories Especially These Days
May 8th, 2020 by Paul Greeley“The Good Stuff,” billed as stories that inspire, always delivers with stories so uplifting that they often produce a tear or two. And if ever there was a time when local TV news viewers needed a dose of inspiration, it’s now.
WBAL Helps Provide Nearly 4 Million Meals To Food Bank
May 7th, 2020 by Paul Greeley“WBAL-TV’s ‘Project CommUNITY Virtual Food Drive’ will provide a vital source of financial support that allows us to aggressively respond to the need today, while also being there for Maryland communities for months to come,” said Carmen Del Guercio, Maryland Food Bank’s president.
Illinois Broadcasters Unite To Raise $1.5 Million For Food Banks
May 7th, 2020 by Paul Greeley“As the need has doubled and even tripled locally in recent weeks, knowing this campaign will help provide millions of dollars in groceries for our neighbors statewide when they need us most is simply incredible—there’s never been a more important, impactful time for a campaign like this than right now,” said Julie Yurko, Northern Illinois Food Bank’s president.
TVNewsCheck Job Center Sets Special $99 Rate For May
May 6th, 2020 by Paul GreeleyTVNewsCheck is offering a special rate during May for its classified job ads— two weeks for $99. Your ad will still feature videos and pictures of your station or market and be included in Market Share Monday, a weekly column, written by Paul Greeley.
WCVB Collects Equivalent Of 9 Million Meals For Boston Food Bank
May 6th, 2020 by Paul GreeleyTo meet the need as people continue to struggle during the coronavirus pandemic, the Greater Boston Food Bank distributed over 9.5 million pounds of food in April, eclipsing the 8.1 million pounds distributed in March, now the two largest distribution months in the food bank’s history.
WDRB Anchors Share Personal Coronavirus Stories
May 5th, 2020 by Paul Greeley“Unscripted and as real as it gets, and even shot on their own iPhones,” said Scott Brady, WDRB’s creative service director. “We wanted the news personalities to drive the content, and share their unique perspective with detail from these past six weeks.”