The New Us: Local TV Marketing In 2020, Part 1
July 27th, 2020 by Paul GreeleyMarketing at TV stations across the country is undergoing a metamorphosis of sorts in 2020. In this first of a multi-part series, I share the work — and the thinking behind it — of local TV marketing executives to see how it’s changed to reflect the news events so far this year.
Telemundo Stations Launch University Program For Journalism Students
December 6th, 2018 by Paul GreeleyTelemundo University is a hands-on training program created for undergraduate journalism students who want to pursue careers in local broadcast and serve bilingual audiences in the United States. The inaugural Telemundo University class graduated six students in May 2018, three of which are currently employed at Telemundo stations.