Robby Thomas, WBTV’s marketing director, said the station went into the February sweep with a strategic plan. However, said Thomas, that plan changed when an investigation helped expose issues that undermined the public’s confidence in an election.
Kristen Hampton, the ‘Good News’ reporter at WBTV, won the Social Media Excellence Award for Individual Talent for her humorous and authentic Facebook videos. “And that’s what I think is so cool because I think I’m kind of obnoxious. But it’s funny that people see the real side of me and they like it.”