A local food show in Chicago supporting restaurants during the pandemic has turned into a success for WCIU in Chicago. “It’s just fun and everybody can always get behind food,” says Molly Kelly, Weigel Broadcasting’s media strategy director.
“We started with user-generated videos from local comedians, radio personalities and restaurants,” said WCIU’s Steve Bailey. “The videos are real people talking about one of Chicagoans’ greatest passions, their food. We are delivering Chicago Food To Go on multiple broadcast platforms to maximize our support for local restaurants.”