The Story Behind WDJT’s ‘Don’t Watch Us’ News Promo
November 7th, 2022 by Paul GreeleyWDJT’s “Don’t Watch Us” news promo calls out the excess of crime coverage in the market and says that’s not us. “Telling someone not to watch your TV station is going to capture their attention,” says Thomas Wegmann, WDJT’s creative services director. And it’s working.