Marketing Local TV News Choppers, Part 2
January 17th, 2019 by Paul GreeleyWhen a local TV station invests millions to own and operate its own helicopter, it expects that chopper to be promoted as part of the station’s coverage brand. And so we’ll see examples of how local TV stations around the country have promoted their choppers over the years
Go Jump In A Lake: WHAM Reporter Complies
August 1st, 2018 by Paul GreeleyA Rochester TV reporter is dared to jump into a lake during a live shot, and she’s game. After taking off her electronics, she plunges in fully clothed.
In Rochester, WHAM Rocks On Facebook
July 10th, 2018 by Paul GreeleyBrand Connections