All during the November sweeps, we’re showing TV stations’ special reports promos and the news stories they promote. Here’s a spot from WTXF, the Fox O&O in Philadelphia, about how pickpockets can steal the most valuable information in your wallet without even touching you. Post by FOX 29. FOX 29 News Philadelphia | WTXF-TV And […]
All during the November sweeps, we’re showing TV stations’ special reports promos and the news stories they promote.
Here’s a spot from WTXF, the Fox O&O in Philadelphia, about how pickpockets can steal the most valuable information in your wallet without even touching you.
FOX 29 News Philadelphia | WTXF-TV
And a bizarre story from KIVI, the Journal-owned ABC affiliate in Boise, Idaho. A young woman claims to have been part of a satanic cult that killed at least 5 children.
Here’s the promo and then part 1 of the three-part series.
We hate them, we love them; we quote them and question them. Sometimes, they make us happy; sometimes they make us cry. However, for those in the local TV news business, we can all agree they rule our lives. Happy November sweeps everybody.
This is the time your newsroom does special reports in your markets to heighten viewership. That means local TV creative services departments are busy writing and producing the promos for these reports. I thought it might be interesting to see what stories stations are promoting by sharing the promo examples from across the country in Market Share.
Here’s what I need — a YouTube or Vimeo link to any examples you want to share, along with a short explanation about it if you want.
And please include the link to the actual news story as well.
For competitive reasons, it might be best to submit only those promos that are already on your air.
My email and phone number are at the top of the column.
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