If I had a million bucks, I’d love to just give it all away, a little at a time. I’d do it on TV, like that old show The Millionaire. Maybe I could get Jay Leno to host it. See that older woman in a wheelchair waiting for a bus, she gets $10,000. The guy […]
If I had a million bucks, I’d love to just give it all away, a little at a time. I’d do it on TV, like that old show The Millionaire. Maybe I could get Jay Leno to host it.
See that older woman in a wheelchair waiting for a bus, she gets $10,000. The guy who’s always smiling while he cleans up around here at the condo, he gets a new car. Sick kids in the hospital? They get a thousand dollar bill each. That single mom of three kids holding down two jobs, I’m dropping $50Gs on her.
Now that’s a TV show that I’d never tire of watching. And that’s kind of the idea behind this campaign from JC Penney.
Staffers approach customers and offer them the chance to “buy” presents for their fellow shoppers. The givers get to choose the lucky recipients (who must be strangers) and tell them they can pick out gifts for themselves from any department in the store. JCP picks up the tab — and there are no price limits or any other restrictions.
You’d have to be the biggest Scrooge in the world to not agree that it is by far better to give than receive after watching this video.
To read more about the campaign, click here.
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